Reduce your acquisition costs with high-performance server-side tracking

Boost your marketing revenues with state-of-the-art server-side tracking, deployed quickly and effortlessly to maximize the impact of your advertising investments.

‍+250 customers supported‍

Tracking server-side

173

companies supported in 2024

Rely on the recognized expertise of dozens of brands.

+20%

additional data collected on average

Optimize your decisions with richer, more precise insights.

97%

of extremely satisfied customers

Customer satisfaction that speaks for itself.

Services

Our services tailored to your needs

High-performance solution

Server-side tracking via Google Tag Manager Server

Benefit from a high-performance solution for accurate, reliable data tracking.

Compliance

RGPD compliance & integration of Consent Mode

Ensure legal compliance while maximizing the effectiveness of your advertising campaigns.

Tracking

Setting up customized tracking plans

Structure your data for relevant analysis and informed decisions.

Testimonials

Results proven by those who choose us

Great experience implementing cross-domain tracking with Google Tag Manager and Cookiebot.

Bastien

@

Psychonaute

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Very professional and attentive, very pleasant. I won't hesitate to call on them again to solve any problems related to MAGENTO 2 or any other project.

Charlotte

@

SABOT YOUYOU

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Very satisfied with the service, Cyril helped us improve tracking with the side server and proxy our URL so as not to miss any events in Meta.

Hugo

@

Flytex

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Despite a complicated assignment and limited access, Cyril showed patience, professionalism and creativity to bring it to a successful conclusion.

Benjamin

@

Immersive

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Cyril set up conversion tracking for our cosmetics e-commerce site. Since his arrival, sales have gone up in Google Ads and Google Analytics. He also solved problems linked to our Axeptio consent management plug-in. Cyril had a good understanding of our issues, excellent communication and made himself available. I'd recommend him for future projects!

Flavie

@

Belles soeurs

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Cyril is very competent and responsive. He immediately diagnosed the various tracking problems on Google Ads and Facebook Ads and solved them immediately. We'll be working with him again on this subject.

Victor

@

Gold Union (Groupe LK)

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For La Pelucherie, Cyril did a custom integration of Google Analytics 4 with our Shopify ecommerce platform. Cyril added a datalayer in our theme code to centralize tracking in Google Tag Manager and redirect the data when the user gives consent to Google Ads, Google Analytics 4 and Microsoft Clarity. Thanks to this integration, we can now better understand user behavior and make more informed decisions. Beyond his technical skills, we particularly appreciated Cyril's communication skills and initiative. I recommend him without hesitation!

Yann

@

La Pelucherie

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Cyril helped us migrate all our group's brands from Google Analytics Universal to Google Analytics 4. Despite a complex technical environment, he was able to implement rigorous tracking. Cyril is a good teacher and knows how to come up with new ideas when obstacles arise. I highly recommend his services!

Mathilde

@

Dommarket

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We worked with Cyril as part of the Google Analytics UA > GA4 migration, and he carried out the following tasks: - creation of tagging plans for our application and our e-commerce site (Prestashop) - implementation of datalayers - acceptance of trackings and creation of tags in GTM I highly recommend Cyril for his support on these subjects: he was able to advise us and demonstrated flexibility and adaptability to our constraints and unforeseen events. Cyril is able to work with different teams, both business (marketing, product) and tech (developer). Beyond his technical skills, he has a real appetite for business, so he quickly grasps the needs and challenges of the teams and can adapt his recommendations. Thank you Cyril for your patience, your pedagogy and your professionalism. I won't hesitate to call on Cyril again for future needs!

Agathe

@

Jolimoi

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Excellent mission. Cyril enabled us to configure Google Tag Manager in just a few days. He also taught us how, and trained our in-house teams so that we could take over efficiently.

Quentin

@

Notice

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Excellent experience with Cyril, he is responsive, greatly improves the quality of GA4 tracking and on time! I highly recommend him!

Nicolas

@

Cache Coeur

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I'm very happy with Cyril's work. He set up the conversion feed from our Wordpress site to Google Analytics by developing a customized solution. The work was done in a short space of time and in an efficient manner, with convincing and judicious exchanges. We'll certainly be calling on Cyril's services to continue improving our services. Bravo again. I absolutely recommend him.

Jean-Luc

@

JLB EVENT

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I've worked with Cyril on a number of clients, and his skills and determination to find solutions to sometimes complex problems are a pleasure!

Paco

@

Adsteroid

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Cyril and Ron helped me set up a DataLayer with Google Tag manager to track various actions and conversions on our site https://www.ungrandjour.com. The first part of the mission consisted in defining the important variables to be tracked, then I set up the datalayer.push myself to transmit this data to the tag manager. Ron was then able to organize this data and push it into different ad networks (google adwords, microsoft ads, meta, pinterest) in order to create campaigns with conversion maximization objectives. The objective of the mission has been achieved, and I can now manage my campaigns and estimate the cost per lead. Cyril and Ron were very available and pro-active during the mission, providing quality advice on the technical choices to be made.

Georges

@

Un Grand Jour

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Cyril was very competent. He's a resourceful and friendly person. His in-depth knowledge of Google Ads and CRM enabled him to solve our tracking problems, enabling us to set up effective and reliable offline conversion tracking. Thank you Cyril, and see you soon for new projects.

Nordine

@

Prev'santé

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Very satisfied with Cyril's deliverable for saving Universal Analytics historical data. The data visualization via Looker Studio enabled us to continue exploiting the data effectively. Good support, from the brief to the final video presentation.

Fabien

@

Agat

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Great experience with Cyril, he's straight to the point, easy to understand. I recommend him for your analytics and GTM needs.

Benjamin

@

Revoltrain

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Very good service from Cyril. GA4, Hotjar and Axeptio were successfully implemented. Highly efficient, excellent responsiveness and very good communication. I highly recommend Cyril!

Victor

@

VA.SC

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I'm delighted with Cyril's work! I needed all my Google tools (Google Ads, GA4, GTM) and my Woocommerce site cleaned up and connected together to track traffic and conversions correctly, and in compliance with the RGPD. Cyril got the job done quickly, listened carefully and patiently answered all my questions! I recommend him without hesitation, and I know that for future needs, I'll be calling on his services!

Alexine

@

C'est Hexa

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I've been working with Cyril for over a year and a half on our 6 sites and everything is always impeccable. He's proactive, efficient and always looking for ways to improve.

Séverin

@

Un bon maillot

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Top collaboration, I highly recommend it!

Thomas

@

Zenride

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Cyril delivered excellent quality work, while being very responsive and friendly. He installed Google Tag Manager and Google Analytics 4 for our Shopify store. The task was complicated, as we were using a custom payment gateway, but he managed to solve the problem and it now works perfectly. Thanks again! We won't hesitate to use your services again :)

Maxime

@

DPMAFFILIATES SL

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Our method

A clear method for effective campaigns

Audit

We carry out a detailed analysis of the current state of your data collection to identify what's working well and where improvements can be made.

Planning

We draw up a complete, structured marking plan, formalizing the stages of the project and guaranteeing optimal implementation

Deployment

We carry out rigorous tests to ensure that the new version of tracking works perfectly before deploying it.

Frequently asked questions

All the answers to your questions

I have an urgent request. Is there a time limit for working with you?

We have a tried-and-tested process for rapid response. We get back to you within a day, you'll have an appointment within 24 hours, and we can get started quickly. Our team of experts guarantees total availability all year round.

I have some general questions about tracking but I'm not sure if I want to take on a service. Can I contact you?

We know that tracking is a complex and opaque field. That’s why we take the time to engage with our clients, helping them build their understanding before making a commercial proposal if it makes sense.

I have a basic tracking system that sends data to the advertising network. Is it necessary to switch to server-side?

If you spend less than €5,000 per month on advertising platforms, you should focus on your ad content to ensure profitability. When you scale up, server-side tracking becomes highly cost-effective.

What kind of companies do you work with?

We primarily work with e-commerce businesses, lead generation companies, and digital agencies.